Vsimple

Modernizing Vsimple’s User Interface for a New Era of Productivity

When I started this project, the mission was ambitious: transform Vsimple’s interface into a modern, world-class experience that could compete directly with — and ultimately surpass — the best project management tools on the market, including Linear, Asana, and ClickUp. While Vsimple had strong functionality and a loyal customer base, the platform’s visual design and interaction patterns hadn’t kept pace with evolving user expectations. My goal was to rethink every layer of the interface to make it faster, more intuitive, and more delightful to use.

Defining the Foundation for a Modern Product

The first step was to establish a clear vision for what “modern” meant in the context of Vsimple. Through competitive analysis and customer interviews, I identified three core priorities that would guide the redesign: clarity, speed, and scalability. Users needed an interface that felt effortless to navigate, that surfaced the right information at the right time, and that could scale with increasingly complex workflows.

Armed with this strategy, I approached the redesign from the ground up. I restructured the navigation to prioritize the most important actions and reorganized information architecture to make workflows more intuitive. I also refined spacing, hierarchy, and visual language to create a cleaner, more focused experience.

Designing for a More Intuitive Workflow

A major part of the redesign involved rethinking the navigation structure and information hierarchy. The old experience buried critical actions behind nested menus and scattered workflows across multiple screens. I reorganized the product into a more logical structure, ensuring that high-value actions were always accessible and that users could move between tasks without breaking focus.

I also redesigned key workflows with a “less is more” approach. Complex forms were simplified, microinteractions were introduced to guide users through multi-step processes, and contextual feedback was integrated throughout the product. These changes helped users complete tasks faster and with fewer errors, improving overall efficiency.